McKinsey- ‘How Gen AI will impact your business’
James Procter
So, there may be a few industry ‘pundits’ that try to downplay the possible impact on marketing and business but the facts tell a different story. Five little letters that will change the way we work: G-E-N A-I. A recent McKinsey report suggests that Generative AI could add up to $4.4 trillion to the global economy. […]